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Winemakers know that consumers are visual. They choose many things according to visual perception – if it looks good, if it looks interesting, if it is recognizable, if it is pretty. All of this is given thought when designing the label that will grace wine bottles. Wine label design is a big business. Artists have dedicated their careers to designing labels, making them look elegant, bold, fun, all the while making sure to keep to strict government guidelines. How does one enter the wine label design world? Find out.
Name: Landor Associates
Design: Courtney Reeser
Number: 415-365-5834
Name: CF Napa
Design: Dave Schueman
Number: 707-265-1891
Name: ZD Wines
Winery: Brett deLeuze
Number: 707-963-5188
Gold medal winners from the 2003 L.A. County Fair Wines of the World
Innovative Design
Mariah Vineyards, Zinfandel, Mendocino Ridge, 2000
Montevina Winery, Zinfandel, Terra D’Oro, 2000
Art/Illustration
Carol Shelton Wines, Zinfandel, Rocky Reserve, Rockpile Ridge, 2001
Chameleon Cellars, Merlot, Napa Valley, 2000
St. Supery Vineyards & Winery, Meritage, Napa Valley, 2001
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